Top of the Funnel

Influencer marketing — a space that’s largely driven by the currency of social capital — is a booming industry that’s hit the mainstream with the ubiquity of smartphones and social media, reeling in nearly $2 billion in revenue in 2016. The tactic is nothing new, as paid endorsements and product placements have roots dating back well before...
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Want to make sure you never miss a monthly growth goal? Perhaps you need a boost right now to get the month moving in the right direction? Then, you’ve come to the right place. Big companies like Facebook and HubSpot have lofty growth goals and continue to meet them every month. But, exactly how do...
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Mobile isn’t just the way of the future. It’s the way of the now. Google is working on splitting desktop and mobile into separate indexes. And mobile will be primary. SEOs like myself have been pushing mobile for the better part of five years now. It’s no longer a new idea. Research shows mobile users outpaced desktop as...
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  Some free photography resources: Unsplash http://unsplash.com/ Death to the Stock Photo http://join.deathtothestockphoto.com/ New Old Stock http://nos.twnsnd.co/ Superfamous (requires attribution) http://superfamous.com/ Picjumbo http://picjumbo.com/ The Pattern Library http://thepatternlibrary.com/ Gratisography http://www.gratisography.com/ Getrefe http://getrefe.tumblr.com/ IM Free (requires attribution) http://imcreator.com/free Jay Mantri http://jaymantri.com/ Women of color in tech https://www.flickr.com/photos/wocintechchat/ Public Domain Archive http://publicdomainarchive.com/ Magdeleine http://magdeleine.co/ Foodiesfeed http://foodiesfeed.com Picography http://picography.co/ Raumrot http://www.raumrot.com/10/ ISO Republic http://isorepublic.com/ Also, Adobe has a free trial with 10 free images from their stock library. Good...
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It’s Friday, so time for a video. Hopefully our previous ones have been really useful, if you haven’t seen those, we’ve re-capped below. This weeks’ topic is very close to my heart. I’m really proud to have some amazing followers that give me high engagement in my social accounts, and that has comes really come...
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To be successful on some social networks you need volume. Fact. If the life of a tweet is only 8 minutes, sending two or three a day just won’t cut it I’m afraid. Of course, you cannot write 10-12 new pieces of content, so what do you do? You curate, right? You get a hot...
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I thought I’d share a nice and easy to consume short tutorial video showing a brilliant free tool. This one is all about how to quickly increase your twitter engagement. Nice and easy and very effective.  
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